About Us

Style Diva Couture is a home grown retail brand, based out of New Delhi. The company specializes in fast fashion, and products include Western wear, Indian wear, accessories, and more. Style Diva Couture, which started as a small Instagram based business, now envisions to become a one-stop-shop for all your fashion needs.

Started 6 years back by Ms. Malika Wadhwa, we are a team of ambitious & enthusiastic fashionistas, who believe that fashion is not just about labels or brands, it’s about something else that comes from within you. We get new stock every day – so customers don’t get bored of viewing the same collection. Check out our Instagram page for all the new collection.


Q & A with Malika

1. Since when are you running Style Diva Couture?
A. I started Style Diva Couture 6 years back, while I was still in college.

2. How does it feel after 6 years? What have you accomplished?
A. We’re still learning and growing and it’s always great to follow your passion in life to achieve something big.

3. Tell us your routine.
A. I spend 2-3 hours in the morning daily to click photos in new outfits, so my customers understand each outfit better. Next, I co-ordinate with dealers for the stock. I also partially answer to customer's messages on Instagram, along with my Social Media team. Lastly, I overlook the logistics.

What do you prefer - Stylish or Comfortable clothes?
A. I prefer comfortable clothes over stylish ones any day because if you’re comfortable in something, you’ll be able to carry it off with confidence and you’ll look stylish at the same time.